Swift Stream®

The Brief
From scratch I developed Swift Stream®, a unique brand and app design concept centred on creativity and audience engagement. It allowed me to experiment across end-to-end deliverables: a comprehensive brand identity, a commercial TV ad, and launch videos showcasing app features and fresh content. The aim was to create a cohesive brand experience that connects with audiences on multiple platforms.

Process
I kicked things off with brand identity research, choosing colors, typography, and layouts to build a bold and captivating brand personality. With the foundation set, I developed concepts for a commercial TV ad and app launch videos, designed to spotlight the app’s features and promote trending shows in a way that resonates with viewers. Using Figma, I created wireframes and prototypes, refining each element to ensure alignment across the brand’s digital and video presence.

Solution
The finished product, Swift Stream®, boasts a cohesive brand identity, sleek app design, dynamic TV ad, and launch videos that bring the brand’s essence to life. This multi-channel experience engages the audience meaningfully and demonstrates my skill in crafting high-impact, integrated designs.

Key Skills
Brand Identity Development, Graphic Design, UX/UI Design, Motion Design, Visual Storytelling, App Design

Services
Brand Identity System, App Design, TVC, App Launch Videos